What are the goals of a Community Manager?

I've taken on the role of community manager at my company recently and it's something I'm excited about. My first thoughts were that the main focus was on building company culture and building a positive atmosphere internally, but as I search the web looking for clues and insight to this new role I find that a major focus of a community manager is external driven.
Links I've found include:

• Hiring a community manager
  
• The four tenets of the community manager
  
• Community Manager Role
• Essential skills of a community manager
• Here is an awesome image outlining the community managers role.
  

I'm cool with this new role and loving the challenge but I'm having a hard time learning how to quantify my efforts and set goals. I'm sure I can come up with some simple goals to start such as:

• # tweets per month
• # blogs per week
• # comments on other blogs/communities per week
• increase site traffic to # by some date

These are goals I can set and I know I can hit, but what about goals for internal efforts? Those are the ones I want to determine but I can't seem to wrap my head around it.

Should my internal goals be on getting employees to blog? to answer questions in the industry? Or should they be focused on more internal culture building?

Please post your comments with sample goals you think a community manger should be setting for themselves. Without goals there is no direction, so please help me find my.

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SUCCESS IS THE RESULT OF WELL DIRECTED ENERGY

Powerful message today. I always say the reason more great things are not being built in this day and age is not because people are not smarter, but because of TV :) We waste so much time watching movies, tv and playing video games. I am a victim of all of these but I've learned to limit my time significantly (plus multitasking helps). One thing I do is say I'm going to spend an hour on a specific item, by doing this my mind knows that I only have an hour and it also starts to think about the task before my hour starts. It's amazing how much you can get done when you just clear your mind and only concentrate on that task in front of you. It's like walking you have to take each step at a time, they all seem small but together they cover many miles.


SUCCESS IS THE RESULT OF WELL DIRECTED ENERGY


The first rule of success,
and one that supersedes all others,
is to have energy.

It's important to know how to concentrate it.
Focus your energy on important matters
instead of frittering it away on meaningless things.

Nothing will add more power to your life
then concentrating all your energies
on a limited set of goals.
You must focus the full power of all you are
on what you have a burning desire to achieve
if you truly want to be successful.

Gather in your resources,
rally all your faculties,
marshall all your energies,
focus all your capacities upon attaining your objectives.
You must be single minded,
and drive for the things you have decided upon.

The sun's rays do not burn until brought to a focus.


THE DAILY GURU

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THE FUTURE IS A BIG ADVENTURE

It's been a few days since my last post. I'm coming down from one of the greatest weekends ever, so how can you right about striving for goals when you just finished reaching one. I wanted to go to the Van Halen concert, and I not only made it happen but I was in the second row center stage. Both my friend and I wanted that so bad and made it happen. After that my wife came to TO for the weekend and we turned that into an unbelievable time. From years of hard work I now know how to take the those couple days here and there to enjoy it. These are mini goals that I've reached and when they turn out so great it makes you want to aim even higher for the next one.

THE FUTURE IS A BIG ADVENTURE

Sooner or later, those who win are those who think they can.
The cards you're dealt in life are less important
than the way you play them.
Every day you face a new deck and new cards.

Carve out a niche for yourself in your imagined future.
Begin immediately to think and feel yourself as successful.
To achieve your goal in life, you need to project your end result.

Focus on your future, not your past.
Prepare for your future, don't live in the past.
Relish your good memories and use any bad ones as lessons in life.

Think of the elation, the satisfaction,
the joy you'll feel when you've achieved your objective.
Carry these ecstatic feelings with you every day
and they will bring your desired goals into view.

Success is waiting for you.


THE DAILY GURU

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WANTING TO WIN IS EVERYTHING

You can never give up. In my past emails I always referred to the amazing race and how the player who are so far behind just keep going because they know they have to try, and in almost every case they would pull ahead and stay in the game. The success came from another team either giving up, or making a wrong decision. You always have to be more prepared and more hungry than every one else, by doing that you may not win but you'll always succeed and get that much closer to accomplishing your goal. The beauty of always doing that is that along the way odds are you may not reach the goal you started you to reach but you will always reach the goal that you needed.

WANTING TO WIN IS EVERYTHING

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Success is connected with continuous action.
It's largely a matter of hanging on after others have let go.
You're not finished when you're defeated,
you're only finished when you quit.

The most important quality essential to success is perseverance.
It overcomes almost everything, even nature.

You can have a fresh start any time you choose.
Failure is not in the falling down, but in the staying down.
It's not over until it's over.

If you've got the courage to stick it out, you'll attain your goal.
Winning isn't everything, but wanting to is.

If at first you don't succeed, try, try, try again.

THE DAILY GURU

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YOU CAN SEE THE FUTURE WITH A VISION

In the past I would pride myself on being able to do meetings on a whim, jumping into a situation completely unprepared and coming out a winner. But through being taught and reading I've learned that the prepared mind is a powerful thing. If you pre imagine your situation and get yourself ready for all possibilities then you'll always win. On a side note I think that in a relationship you need to do this together, you can't go into a situation thinking you are right or you have to win. You have to know that there is a team going into the battle together and you have to be ready together. There is always strength in preparation and there is even more strength in teamwork.


YOU CAN SEE THE FUTURE WITH A VISION

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Study your present situation thoroughly.
Go over in your imagination the various courses of action possible to you.
Visualize the consequences which can follow from each course.
Pick out the course which gives you the most promise and go ahead.

Many successful people use this skill of mental visualization.
They mentally run through important events before they happen.

Picture yourself in your minds eye as already having achieved your goal.
See yourself doing the things you'll be doing
when you've reached your goal.
You can put your subconscious to work
toward making your mental pictures come true.
Go over your day in your imagination before you begin it.
You can begin acting successfully at any moment.

See the things you want as already yours.
Think of them as yours, as already in your possession.
You can live your dreams.


THE DAILY GURU

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WHAT YOU SEE IS WHAT YOU GET

I normally don;t send these on weekends but the message is just too good not to pass along. We are all only limited by our imaginations. Ask anybody who has made it big, they'll say that they've always dreamed of being successful. It all starts with a dream that is turned into goals and then reality. Dream as big as you can and it can all be yours by simple showing up and focusing on that goal.



WHAT YOU SEE IS WHAT YOU GET


Visualize what you want.
See it, feel it, believe in it.
Your mind is your mental workshop.
You can build anything you want in it.

Make your mental blueprint and then begin construction.
See things as you would have them be instead of as they are.

Use your imagination to perceive your new reality
even when it's not fully materialized.
Remember, you must first clearly see a thing in your mind
before you can do it or have it.

Your imagination will show you how to turn possibility into reality.
The beginning of your success is in your imagination.
First think, then organize your thoughts into plans.
Then transform your thoughts into reality by taking some positive action.

See the things you want as already yours.
Think of them as yours, as belonging to you,
as already in your possession.
Picture yourself as having already achieved your goal.

Dreams and ideas can cross continents and oceans.
They go anywhere you can go.


THE DAILY GURU

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SUCCESS IS WAITING FOR YOU

It's never too late, all you have to do is choose. I always feel like I'm late to the game, I've even read "Start late finish rich", because I figured I didn't start when I was 18-20, but it's not the choice of when you start you just the act of you starting. It's a choice and no matter how late you think it is in the game, it's not. There is no age limit on success, and there is no limit on how much success you can obtain.

SUCCESS IS WAITING FOR YOU

There are no age limits on when you can transform your life.
Change is possible at any time.
It is essential if you want to grow.

You have control over your life.
Success or failure is up to you.
You control how lucky you are.
You create your wealth with your effort.

The doubts you'll experience along the way are part of life.
Make a plan to attain your success and stick to it.
Your life is a marathon, not a short sprint.
Accept total responsibility for your actions
and remove 'QUIT' from your vocabulary.

Decide you want success and it can be yours.
Success is always your choice.


THE DAILY GURU

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